MrDeko

MrDeko offers a premium selection of garden furniture, including stylish beach chairs, designed for comfort and durability. The brand emphasizes high-quality craftsmanship, providing elegant and functional pieces for both private and commercial use.

Project Name
MrDeko
Market
Europe
Industry
Furniture & Home Décor
Services
Garden Furniture, Outdoor Living, Beach Chairs
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Overview

MrDeko is a well-established brand specializing in high-quality, stylish, and durable outdoor furniture, with a particular focus on traditional beach chairs and modern garden seating solutions. Since its inception in 2006, the company has been dedicated to providing functional and aesthetic outdoor furniture, enhancing the experience of relaxation in various environments, from private gardens to commercial beach resorts. The goal of the project was to develop a modern, intuitive, and high-performance e-commerce platform that would allow MrDeko to efficiently manage its product catalog, improve customer engagement, and enhance the online shopping experience.

About project

The MrDeko platform was designed to provide a comprehensive and seamless online shopping experience, offering a wide selection of premium garden and beach furniture. The website features a modern and user-friendly interface, ensuring that customers can easily browse, filter, and customize their desired products.

One of the key challenges of the project was to optimize the e-commerce system to handle a broad range of product configurations, as many of MrDeko’s items—such as classic beach chairs, garden seating sets, and sun loungers—can be customized in terms of materials, colors, and additional features. To accommodate this, the platform was built with a flexible product customization module, allowing customers to visualize different combinations before making a purchase.

Additionally, the implementation of an advanced content management system (CMS) enables the MrDeko team to effortlessly update product listings, promotions, and customer information. The platform is also integrated with a secure and efficient payment processing system, offering multiple payment options to enhance customer convenience.

To improve customer engagement and brand loyalty, MrDeko’s new platform features a blog and inspiration section, providing valuable content on outdoor furniture trends, maintenance tips, and design ideas. The site was developed with SEO optimization in mind, ensuring better search engine rankings and increased visibility in the highly competitive online furniture market.

Furthermore, the website was designed to be fully responsive and mobile-friendly, allowing customers to browse and shop from any device, whether a desktop, tablet, or smartphone. By leveraging modern web technologies, the platform ensures fast loading speeds, high performance, and a seamless checkout experience, enhancing overall customer satisfaction.

Result

The launch of the new MrDeko platform has significantly improved the efficiency of online sales and enhanced the customer experience. The streamlined and intuitive interface allows customers to browse and purchase products with ease, while the customization options provide a unique and tailored shopping experience. The optimized e-commerce system has led to a notable increase in conversion rates, as customers now have access to a clearer and more engaging buying process. The integration of real-time inventory tracking has improved order fulfillment efficiency, reducing delays and ensuring better stock management. With an enhanced SEO and digital marketing strategy, MrDeko has experienced higher organic traffic, attracting a larger audience of customers looking for high-quality outdoor furniture solutions. The implementation of secure and seamless payment gateways has also improved customer confidence and increased completed transactions.

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The project has strengthened MrDeko’s position in the outdoor furniture market, allowing the brand to expand its reach and grow its customer base. Thanks to the modernized platform and enhanced user experience, customers have shown greater satisfaction, reflected in increased positive reviews and higher engagement rates. The intuitive CMS and automated order management system have streamlined internal operations, making it easier for the MrDeko team to handle customer inquiries, manage orders, and update content efficiently. The addition of content-driven marketing elements, such as blog articles and inspiration pages, has further contributed to brand visibility and customer engagement. As a result, MrDeko has established itself as a trusted name in outdoor furniture, known for its high-quality products, modern shopping experience, and commitment to customer satisfaction. The scalability of the platform also ensures that MrDeko is well-equipped for future expansion, new product launches, and continued success in the competitive e-commerce space.

40%

Customer satisfaction increased by 40% thanks to enhanced service and product quality, with key support from Cyprus IT Companies by TG team.

$450k

Revenue grew by $450K due to improved online sales and streamlined operations, driven by Cyprus IT Companies by TG team’s solutions.

The collaboration with Cyprus IT Companies by TG team has been an essential part of our success. Their technical expertise and innovative approach to developing solutions have allowed us to enhance our offerings. With their support, we have improved both our infrastructure and customer experience. The partnership has been productive, and we look forward to continuing to work together as we expand our business in the future.

MrDeko Team

CEO, MrDeko

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